Enchanted Worlds - Holiday window displays at the McCord Museum

Installation

Until January 6, 2021

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Enchanted Worlds

Relive the magic of Ogilvy's window displays at the McCord Museum

Montrealers have been spellbound by the mechanical displays in Ogilvy’s department store window every Christmastime since 1947. The Bavarian scenes, custom made by the German toy manufacturer Steiff, feature dozens of handcrafted animals working and playing.

In 1911, the firm began producing mechanical windows featuring moving animals, which stores could rent or purchase to order – an effective way of entertaining children while promoting their merchandise. James Aird Nesbitt, who owned Ogilvy’s department store from 1927 to 1985, bought two – The Enchanted Village and The Mill in the Forest.

Similar to those of department stores in other parts of the world, like Macy’s in New York or the Galeries Lafayette in Paris, these window displays are among the last of their kind in North America.

The Mill in the Forest

The Museum is proud to carry on the tradition this winter by presenting The Mill in the Forest outdoors, to the great delight of passers-by on Sherbrooke Street.

Come and discover (or rediscover!) the mechanical window display on Victoria Street, outside the McCord Museum and share the magic with #McCordMuseum on social media!

Free of charge at all times.
Recommended for adults with children ages 1 and older.

  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum

The Enchanted Village

The Museum being temporarily closed due to COVID-19, the second window display The Enchanted Village, cannot be presented to the public this year. We look forward to seeing you again!
Learn more about the temporary closure of the Museum.

  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum
  • © Marilyn Aitken – Musée McCord Museum

Recommended for adults with children ages 1 and older.
Free! Receive a complimentary treasure hunt activity sheet at the Admissions Desk.

The Mill in the Forest, Victoria Street, outside the McCord Museum. Free of charge.
The Enchanted Village, inside the McCord Museum. Free for children 12 and under.

Not to be missed!

What people are saying about it

« A beacon of holiday cheer » CBC News
« The Museum [...] kept the magic alive » Montreal Times
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